Hot Mustard Digital

Intelligent Communication

  • Mobile Devices Mobile Devices
  • Mobile Devices Mobile Devices
  • Digital Publishing Digital Publishing
  • Digital Publishing Digital Publishing
  • Website Website
  • Website Website
  • Digital Strategy Digital Strategy
  • Digital Strategy Digital Strategy
  • Content Development Content Development
  • Content Development Content Development
  • Mobile Devices
  • Digital Publishing
  • Website
  • Digital Strategy
  • Content Development
  • Mobile application design is a very different skill from web or print design and it's important to use a team that understands these differences. We know just the people.

    Like fingerprints, no two sales teams are the same. Each will have different needs in terms of the information they have to present, the manner in which is gets presented and the sort of interaction the salesperson and their clients have. Truly successful mobile apps are built around enhancing this interaction.

    Our team of app strategists are a bunch of clever clogs. They thoroughly understand the sales process and will work with you to clarify your business needs and how they can be met through app developments. We'll do this in partnership with you and the teams that will be using the apps.

    So what can you expect?

    Getting to the bottom of it, first. Step one is meeting with you and any teams that will be affected by the application to gather the requirements for the project. These requirements and the agreed functions are presented back to you for review and ultimately approval. Only then will our design and programming wizards create your app, test it, prove it and then help you set it loose on your sales team.

  • Talk to us about using digital publishing and give your marketing material a real punch.

    When people think of digital publishing software, they usually think of magazine production. But we've discovered digital publishing software is a great multi-tasker, it can be used for creating interactive sales kits, product fact sheets, digital brochures and corporate profile documents.

    Take digitally published material, add audio, video, 360° rotations a pinch of zooming imagery and voila! You now have a product that is impossible to ignore and costs a fraction to distribute.

    When information is engaging – it gets in. When there is no limit to the breadth or depth of the information, you can effectively communicate why your customer should be doing business with you.

  • With a carefully choreographed collision of ideas, strategy and architecture we create a user-friendly intuitive website that suits your business.

    From the creative to the geek, we've got your bases covered.

    With a depth of experience in both IT and Marketing, the Hot Mustard Digital team delivers a range of web design and development services; starting with the idea through to coding and integration with external systems. We have the skills to turn ideas into action - and provide the backup support. Our experience means we only use the very best tools and methodologies all with our single-minded focus; to deliver improved ROI to your business.

    Quality programming and efficient project management come together in the development of a website all with the focus on turning visitors into customers.

    There's no point in having a slick, edgy website if no one gets to see it. You need traffic. Your site needs ongoing marketing through search engines, social media and email marketing and Hot Mustard delivers.

    We also provide ongoing support and hosting arrangements if your project requires.

  • The bottom line is: helping you get better returns through digital marketing.

    Digital Strategy is all about making digital marketing work for your business and your customers.

    You give us your vision, your end game, what you want to achieve and who your customers are. We'll take up your vision and plot its journey with a focus on how to deliver information and transactional capability to your customers in the most effective, creative and compelling way.

    To achieve your business objectives we must be customer-centric. Customers are king and we need to deliver to them and their evolving needs and wants.

    Yes, we're raving evangelists about iPad apps as a tool to drive improved sales and marketing productivity. But you also need to know that there is a wealth of industry experience across the Hot Mustard team. We have a long pedigree in marketing and advertising across every medium – website development, email marketing, social media, search engine optimisation, TV commercials, radio advertising, print advertising, event installations and public relations. As far as we're concerned, it's all about what works for your business.

  • How well are you telling your story? Producing content for digital media is a specialist skill.

    Don't let your digital project stall because of problems with the content production. Now more than ever, the opportunity to communicate clearly and to engage with customers depends on timely, quality digital content. And that's what we do well.

    Whether it's online video that surprises and delights your viewers; website content that captures the imagination of visitors and search engines; blogs that position you as the expert in your field, pod-casts that educate and inform or social media activities that create a lasting relationship between you and your customers; it's time to talk to Hot Mustard Digital about content.

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